Purple Paid Media

Throughout 2025, Purple's Design Team has worked closely with the Paid Marketing team to level up the impact of ads. We started creating ads for Meta, Snapchat, TikTok, Pinterest, and Reddit, and delivered new creative for testing on a bi-weekly basis. During promotional periods we worked to incorporate messaging and visuals that had been successful in other ads, while keeping the sale information clear. In just 6 months we found success within certain attributes of static, dynamic, and carousel posts.

Paid Media / Digital Design

Collaborators: Robert Kesman, Sydney Lutes,

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